Baron Hits Great Sherry Tasting

August 2018

We’re happy to announce that our stunning Bodegas Baron Sherry portfolio will be on show at The Great Sherry Tasting which is taking place on the 17th September in London.

The annual trade and press Sherry tasting is the largest of its kind outside of Jerez and will see over 40 producers and nearly 200 wines on show and being sampled.

Taking place at the OXO Tower overlooking the Thames, the event is run by Sherry Wines UK with a host of special masterclasses organised on the day.

The show will run from 11am – 5pm and we will be based with the Baron Sherry wines at table 18.

To register for a visitor badge at The Great Sherry Tasting visit – https://www.sherry.wine/media-trade/events/great-sherry-tasting-london.

Bodegas Baron

Demand for the Bodegas Baron Sherry range has been incredible since launch in 2016, thanks to their supreme quality, strong branding and sublime packaging.

The brand’s UK sales actually grew by nearly 90% in 2017 with much of the growth coming from the dry side of the sherry spectrum with the Manzanilla and Fino sherries by far the most popular.

John Critchley, Morgenrot, Commercial Director said:

“The Baron range continues to go from strength to strength and it’s massively encouraging to see the dry sherries creating a buzz and leading the way.  This is an area we have been specifically looking to push and we believe the styles offer plenty of opportunity to attract a new generation of consumers to the category.  It’s great to be in the salubrious surroundings of the OXO Tower and we are excited to showcase the Baron range to the best of the UK On-trade.”

Key details

When: 11am – 5pm

Where: OXO2, Level Two, OXO Tower Wharf, Bargehouse Street, London, SE1 9PH

 

 

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