Demystifying Vegan Wine

November 2019

With International Vegan Month taking place in November, we were delighted to link up with plant-based food sensation – Happy Skin Kitchen to help answer some questions on what makes a wine vegan and what consumers should look out for.

We’re extremely proud that over 90% of our wines are now vegan so check out the interview between our Commercial Director John Critchley and Happy Skin Kitchen’s founder Elisa Rossi.

Elisa: What makes a wine vegan and why aren’t all wines vegan?

John: In simple terms, vegan wines are wines made without the use of animal or meat products. How are animal products used in wine I hear you ask?  Well, many winemakers will use animal-derived products to act as a filter to get rid of particles that may affect the flavour or appearance of wine.

Elisa: What animal products are used in non-vegan wines?

John: It always sounds pretty disgusting and so far removed from how you would envisage a natural product like wine being made but all types of animal derived products are used for filtering such as boiled fish bladders (isinglass), animal bones, egg whites, milk protein or even shellfish fibres.  This doesn’t mean the final wine contains these filtering agents as they are filtered out but animal products are used in the process.

Elisa: What do vegan wines use instead and does this effect the quality?

John: It’s really not that difficult anymore as there are now plenty of different mineral and plant-based ingredients which can be used as fining or filtering agents.  Products such as bentonite clay, pea protein, plant casein and silica gel are just a few products which are increasingly being used to produce vegan wines of outstanding quality.  When sourcing new wine producers, we always now request that wines are vegan.  If they are not, we want to know why and ask them to change.

Elisa: How many of your wines are now vegan?

John: We’ve been working closely with our wine producers over the last 5 years to help those which were not vegan, make the switch.  The UK’s vegan scene is a lot more mature than other countries so we’re proud to have been leading this drive for vegan wines.  We’re delighted to say that 90% of our portfolio of over 400 wines are now vegan and demand continues to grow.

Elisa: How can consumers find out if the wines they are drinking are vegan?

John: While vegan wine ranges have definitely been on the increase, I believe more can be done to educate consumers on them and make it easier for them to be found.  As there is no ‘official’ vegan stamp for wine labelling we recommend that our suppliers get the V-Label certification (, which is an internationally recognised, registered symbol for labelling vegan and vegetarian products.  It’s a simple and reliable guide that can help winemakers promote transparency and clarity. Our wines are predominantly sold in restaurants, which makes it a bit easier as waiters and bar staff can help with recommendations but when in retail or shopping online, it’s vital that retailers make it easy for customers to discover what’s vegan and what’s not.

Elisa: And to finish, what three vegan wines would you recommend for the festive period?

John: With your Italian roots, I have selected three beautiful Italian vegan wines for you to test ahead of Christmas – a white, a rose and a red but if any of your followers want more information on our vegan wines from around the world, get it in touch via

The White – Gavi Poderi Della Collinetta

The Sarotto family trace their history back to the end of the 18th century and from the 1800’s began making wine from their own vineyards.  Poderi della Collinetta are wines made with the great passion of a famous winemaker, Roberto Sarotto. One of Italy’s most revered and fashionable white wines, this Gavi offers a bouquet of floral overtones and captivating hints of pineapple, apricot and peach.  On the palate it is pleasingly fresh with marked apple characteristics.

The Rosé – Bardolino Chiaretto

From Veneto, Casa Vinicola Bennati is an old established house, founded in 1920 by Annibale Bennati, in the area of Cazzano di Tramigna, just a few kilometres from Soave. Annibale was the son of the famous Antonio, or ‘Toni Recioto’ as he was called in honour of the raisin wine of that name. This Chiaretto is a dry and crisp rosé wine made from red wine grapes using white winemaking practices. By limiting the juice’s exposure to the grapes’ skins, where the pigment is found, the colour of Chiaretto stays pale.  A light-medium bodied wine that’s cherry-red rosé in colour. Flavours and aromas of peach and blossom with a crisp, dry finish.

The Red – Iorio Aglianico del Sannio 

Cantine Iorio is proud of guarding, through its everyday work, the traditions of its region. It is situated in Torrecuso, a hilly district located in the heart of the Sannio and beside the Taburno Regional Park. Aglianico is a specialty grape of Campania, where it prefers the volcanic soils. It has a powerful, intense character and is regarded as one of Italy’s finest varietals.  A wine of intense fragrance with red fruits and spices making a deep, rich ‘porty’ character with a soft finish of elegant tannins.

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